Lead Generation Specialist (Deerfield Beach, FL)

CSPi Technology Solutions is proud to be an equal opportunity employer, focused on recruiting and retaining top talent at every level. We employ people who strive to deliver value and support to our growing client base.

Our Technology Solutions division is headquartered in Deerfield Beach, Florida, with additional offices throughout the United States and Europe. We are always looking for motivated individuals to join our team and invite you to build your career with us. For more information, please visit www.cspitechsolutions.com.

The Lead Generation Specialist is responsible for prospecting, qualifying, and generating new sales leads to accelerate sales pipeline in support of CSPi Technology’s salesforce. This individual will be highly motivated, self-starter able to identify and develop new business prospects from multiple sources including inbound marketing leads, prospect lists, discovery, and individual research. A dynamic personality with a drive to reach decision makers is essential!

Responsibilities and Duties:

  • Leverage marketing collateral and assets to develop new business via outbound telephone calls, emails, and social media to introduce the CSPi Technology Solutions and identify appropriate buyers within the target market
  • Follow up on leads and conduct research to identify potential prospects
  • Book appointments with prospects and follow up to confirm their attendance to meet with client managers
  • Conduct a needs analysis and determine prospects pain points to determine how CSPi Technology Solutions offerings will address their needs
  • Build and nurture prospect relationships by initiating communications and conducting follow-up communications to identify where prospects are in the buying cycle and move opportunities further through the sales funnel
  • Support marketing event, by driving attendance of relevant buying personas
  • Create a library of call scripts that include value propositions, competitive differentiators, qualifying questions, and objection handling, that are vertically relevant and aligned to each technology focus areas of CSPi Technology Solutions
  • Work with the Director of Marketing on strategies to develop and grow the sales pipeline to consistently meet quarterly revenue goals
  • Manage data for new and prospective clients within CRM, ensuring all communications are logged, information is accurate, and documents are attached
  • Prepare and analyze sales pipeline reports and dashboards

Qualifications and Education:

  • HS Diploma, Bachelor’s Degree preferred
  • 1-3 years telemarketing, or lead generation, or sales experience preferred
  • Demonstrated ability to meet and/or exceed determined key performance indicators and activity quotas
  • A proven track record of developing strong client relationships
  • Must be a self-starter, a strategic thinker and can ideate a plan and execute on it
  • Excellent written and verbal communication skills
  • Proficient in MS Office products (Excel, Word, MS Outlook, MS PowerPoint)
  • Computer savvy skills in Windows environment
  • Experience with HubSpot or other CRM Software preferred



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CSP, Inc. is an affirmative action/equal opportunity employer.
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